Master of Arts in Strategic Communication
Barna Donovan, Ph.D. - Director, Master of Arts in Strategic Communication Program
A Masters degree in Strategic Communication is intended to equip students with the knowledge and skills required of successful public relations managers, specialists, and those in corporate communication to allow for career advancement and personal development.
The courses are offered on a trimester calendar and during the summer at the Jersey City Campus.
The degree requires 36 semester hour credits. A capstone course is required and will be taken the final semester of coursework. The major component of the capstone is the completion of a research paper suitable for publication in a professional journal.
Saint Peter’s University assigns an academic advisor to every candidate.
Students are expected to enroll continuously until their programs are completed. Students are required to maintain satisfactory academic progress by maintaining the required grade point average and accumulating sufficient credits within the stipulated time frame of five years.
Curriculum - Masters in Strategic Communication
The Masters in Strategic Communication program is divided into two levels, as detailed below. The 36 credit program focuses on the skills and knowledge needed for professionals in the field of Strategic Communication. Included in the curriculum is an internship or capstone experience. The program will be offered on a trimester schedule and is currently designed for full time study, with students taking two classes per trimester or one class per trimester for part time study.
|CU-500||Introduction to the New Media Society||3|
|CU-501||Strategic Communication Research||3|
|CU-502||Strategic Planning and Writing||3|
|CU-506||Marketing Communication and Branding||3|
|CU-508||Management and Organizational Behavior||3|
|CU-510||Communication Law, Ethics and Policy||3|
|CU-512||Social Networking and New Media||3|
|CU-520||Global Corporate Communication||3|
|CU-526||Capstone Project: Seminar||3|